

Pompeian
How we built an authentic, credible sustainability strategy and brought it to life
For more than a century, Pompeian has pioneered olive growing and blending to ensure high-quality olive oil is accessible to all. While sustainability has always been a consideration, they needed an overarching narrative to align their efforts and position themselves as industry leaders raising the bar for everyone. Starting in 2022, we guided Pompeian through a three-year journey: from strategic foundation and planning to communications development.
Key outcomes & deliverables
01
Conducted sustainability benchmark against five peers and a materiality assessment to identify priority ESG issues and strategic opportunities
02
Developed comprehensive sustainability roadmap with long-, mid-, and immediate-term objectives, metrics, and resource planning
03
Created “Raising the Bar from Branch to Bottle and Beyond” communications platform with three focus areas: gold-standard groves, evolving for tomorrow, and health for all
04
Refined company Purpose, Promise, and Values to align sustainability narrative with Pompeian's legacy and core brand identity
Our client impact
We transformed fragmented sustainability efforts into a cohesive sustainability strategy rooted in Pompeian’s century-old legacy while positioning them as forward-thinking industry leaders. By creating an overarching vision that connects heritage to innovation, we gave the organization clarity and alignment — empowering employees to live their values daily and providing customers with tangible proof of Pompeian’s commitment to raising standards from branch to bottle and beyond.
Explore more of our work
So let's get to work.
Whether you’re building your first sustainability roadmap or amplifying an established program, we’re ready to help you move faster, think bigger, and do better.
or email us at info@thinkparallax.com
























